Do you know what motivates them? Do you know what keeps them awake at night? Do you know what their goals are over the coming months?
We’d all like to get into the heads of our customers. One key way of getting a better understanding is through research, and in particular surveys.
Surveys are a great way of collecting valuable information which can enable you to make important decisions on more than just gut feeling.
But you are only going to get the information you want with a carefully crafted survey which asks the right questions and unlocks the thoughts of your customer base.
That’s why we work with people who ask questions every day on the bespoke surveys we produce for our clients.
Our journalists will ask questions which will ensure a rich pool of information about your customers and their behaviour. They will also evoke discussion and generate honest feedback.
The rest of our editorial team will work with you to create and design a visually appealing survey, which entices busy people to respond and is easy to navigate.
And once the results are in, we will work with you to analyse the information, make comparisons and identify trends to help support your business needs and future decisions.
— CEO, Haydale
Media First designs and delivers bespoke media and communications courses that use current working journalists, along with PR and communications professionals, to help you get the most from your communications plan.