When people think about content marketing they typically think of things like blogs, whitepapers, infographics and podcasts. Perhaps only a few would naturally consider live event reporting. Some may not be entirely sure what it is.
How to respond to negative comments about your content
If you post enough content online it is almost inevitable that at some point you will face a negative reaction. Whether it's responses to blogs you have produced or social media posts, invariably you will face criticism.