When people think about content marketing they typically think of things like blogs, whitepapers, infographics and podcasts. Perhaps only a few would naturally consider live event reporting. Some may not be entirely sure what it is.
7 campaigns that went viral for all the wrong reasons
We, along with many other content marketing agencies, are often asked to produce content that ‘goes viral’. Of course, if it was that simple we’d be sat in the office surrounded by a pile of money spending our spare time teaching squirrels how to play basketball (they’d look so cute!).